Hikoo vs Authoritas: Complete Comparison 2026
Choosing between Hikoo and Authoritas can be challenging. Both are solutions, but they have distinct differences. In this comprehensive comparison, we'll analyze features, pricing, and use cases to help you make the best decision.
A GEO (AI visibility) platform to analyze how AI models understand your website, get actionable optimization recommendations, track mentions across AI platforms, and benchmark visibility against competitors.
- Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini)
- Google AI Overviews tracking
- Brand mention tracking
A full SEO platform (global rank tracking, keyword research, technical audits, competitor benchmarking) plus an 'AI Search' layer to monitor brand visibility in Google AI Overviews and across multiple AI engines/LLMs. Also offers SERP/rank-tracking APIs for programmatic use.
- Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini)
- Google AI Overviews tracking
- Brand mention tracking
Key Features Comparison
Here's a detailed breakdown of features offered by each platform:
| Feature | Hikoo | Authoritas |
|---|---|---|
| Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini) | ||
| Google AI Overviews tracking | ||
| Brand mention tracking | ||
| Citation and source tracking | ||
| AI visibility score/metrics | ||
| Competitive benchmarking / Share of voice | ||
| Actionable recommendations | ||
| Website/technical audit | ||
| Daily data refresh | ||
| Multi-language support | ||
| Multi-country support | ||
| AI content optimization suggestions | ||
| Free tool: llms.txt generator | ||
| Keyword research | ||
| API access | ||
| Free plan available | ||
| SERP features tracking (universal search features) | ||
| AI brand visibility reports with competitive focus |
Pricing Analysis
Authoritas is more affordable at $379/month, offering a 220.99 dollars savings compared to its competitor.
Pros and Cons
Hikoo
- Covers multiple major AI platforms (incl. ChatGPT, Perplexity, Claude, Gemini, etc.)
- End-to-end workflow: audit + recommendations + monitoring + competitive benchmarking
- Includes a free tool (llms.txt generator) to start quickly
- Cancel anytime
- No public pricing shown (highlighted plan is Custom / Contact Sales)
- Plan limits (quotas, audit frequency, competitor slots, etc.) are not visible on the landing page
Authoritas
- Broad coverage: traditional SEO platform + AI Overviews/AI Search tracking in one suite
- Public AI Search pricing (clear credit tiers) and self-serve onboarding
- Enterprise-friendly building blocks via API (useful for internal data/BI pipelines)
- Scale/eCommerce-oriented positioning: competitor insights, SERP analysis, recurring monitoring
- Pricing is in GBP and structured as P1/P2/P3 + Enterprise: your starter/standard/pro model can't represent the full pricing matrix perfectly
- AI Search appears credit-based: real cost clarity depends on how many analyses/reports you run
- It's a broad SEO suite: may feel more 'SEO platform' than a pure GEO/LLM tool (potentially heavier onboarding if you only want GEO)
Best Use Cases
Each platform excels in different scenarios:
HikooBest for
- 1SEO/Content teams aiming to be cited in AI answers (GEO / AEO / LLMO)
- 2Brands that want to monitor mentions across ChatGPT/Claude/Perplexity/etc.
- 3Product marketing teams tracking an AI visibility score and prioritizing optimizations
- 4Competitive intel: benchmark AI presence vs competitors and find gaps
- 5Generating and deploying an llms.txt file to help AI assistants reference a site accurately
AuthoritasBest for
- 1SEO teams: track rankings and understand how AI Overviews affect organic visibility
- 2eCommerce: benchmark categories/keywords, spot competitive threats, and prioritize SEO work
- 3Brand/Comms: monitor brand presence/reputation in AI surfaces (Overviews/LLMs) and compare vs competitors
- 4Agencies: deliver recurring SEO + AI visibility reporting as standardized deliverables
- 5Data/RevOps: feed internal dashboards via API (SERP/rank tracking) to automate reporting & alerting
Feature Comparison
| Criteria | Hikoo | Authoritas |
|---|---|---|
| Free Plan | ||
| Starter Price | $99.99/mo | $89/mo |
| Standard Price | $299.99/mo | $229/mo |
| Pro Price | $599.99/mo | $379/mo |
| Number of Features | 13 | 12 |
Conclusion
Both Hikoo and Authoritas are excellent solutions. Hikoo is ideal for seo/content teams aiming to be cited in ai answers (geo / aeo / llmo), while Authoritas excels at seo teams: track rankings and understand how ai overviews affect organic visibility. Your choice should depend on your specific needs and budget.
Frequently Asked Questions
Which is better: Hikoo or Authoritas?
It depends on your specific needs. Hikoo is better for seo/content teams aiming to be cited in ai answers (geo / aeo / llmo), while Authoritas excels at seo teams: track rankings and understand how ai overviews affect organic visibility. Consider your priorities and budget before making a decision.
Is Hikoo more expensive than Authoritas?
Authoritas is more affordable at $379/month, offering a 220.99 dollars savings.
What is the main difference between Hikoo and Authoritas?
The main difference lies in their focus. Hikoo offers Citation and source tracking, while Authoritas stands out with Keyword research. Hikoo targets seo/content teams aiming to be cited in ai answers (geo / aeo / llmo), whereas Authoritas is designed for seo teams: track rankings and understand how ai overviews affect organic visibility.
Which one is easier to use for beginners: Hikoo or Authoritas?
Both platforms are designed to be user-friendly. Hikoo covers multiple major ai platforms (incl. chatgpt, perplexity, claude, gemini, etc.), while Authoritas broad coverage: traditional seo platform + ai overviews/ai search tracking in one suite. We recommend trying the free version of each to see which interface suits you better.
Which offers the best value for money: Hikoo or Authoritas?
Authoritas offers the most competitive pricing at $379/month. However, the best value depends on which features you actually need. If you require multi-platform ai tracking (chatgpt, perplexity, claude, gemini), Hikoo might be worth the investment. For multi-platform ai tracking (chatgpt, perplexity, claude, gemini), Authoritas could be the better choice.
Can I switch from Hikoo to Authoritas easily?
Yes, migrating between Hikoo and Authoritas is generally possible. Most platforms offer export features that allow you to transfer your data. We recommend exporting your content before switching and checking the import options available on the new platform.
Which is better for small businesses: Hikoo or Authoritas?
For small businesses, Authoritas at $379/month is often the most practical choice due to budget constraints. However, Hikoo excels at seo/content teams aiming to be cited in ai answers (geo / aeo / llmo), while Authoritas is ideal for seo teams: track rankings and understand how ai overviews affect organic visibility. Consider your specific business requirements before deciding.
Are there free alternatives to Hikoo and Authoritas?
Both Hikoo and Authoritas offer free plans with limited features. These free versions are great for testing or light usage. For more advanced needs, the paid plans unlock additional features and higher usage limits.
Can I use both Hikoo and Authoritas together?
Yes, many users combine both tools to leverage their unique strengths. Hikoo can handle seo/content teams aiming to be cited in ai answers (geo / aeo / llmo), while Authoritas takes care of seo teams: track rankings and understand how ai overviews affect organic visibility. This approach can maximize productivity if budget allows.
What are the pros and cons of Hikoo compared to Authoritas?
Hikoo's strengths include covers multiple major ai platforms (incl. chatgpt, perplexity, claude, gemini, etc.), but it has limitations like no public pricing shown (highlighted plan is custom / contact sales). Authoritas offers broad coverage: traditional seo platform + ai overviews/ai search tracking in one suite, though pricing is in gbp and structured as p1/p2/p3 + enterprise: your starter/standard/pro model can't represent the full pricing matrix perfectly. The best choice depends on which trade-offs matter most to you.
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