Knowatoa vs Authoritas: Complete Comparison 2026
Choosing between Knowatoa and Authoritas can be challenging. Both are solutions, but they have distinct differences. In this comprehensive comparison, we'll analyze features, pricing, and use cases to help you make the best decision.
An AI search visibility monitoring and optimization tool that tracks how a brand is mentioned, ranked, cited, and perceived across major AI platforms (AI Overviews/AI Mode, ChatGPT, Perplexity, Claude, Gemini, etc.), with competitor analysis, recommendations, and integrations (exports, API, dashboards).
- Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini)
- Google AI Overviews tracking
- Brand mention tracking
A full SEO platform (global rank tracking, keyword research, technical audits, competitor benchmarking) plus an 'AI Search' layer to monitor brand visibility in Google AI Overviews and across multiple AI engines/LLMs. Also offers SERP/rank-tracking APIs for programmatic use.
- Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini)
- Google AI Overviews tracking
- Brand mention tracking
Key Features Comparison
Here's a detailed breakdown of features offered by each platform:
| Feature | Knowatoa | Authoritas |
|---|---|---|
| Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini) | ||
| Google AI Overviews tracking | ||
| Brand mention tracking | ||
| Citation and source tracking | ||
| AI visibility score/metrics | ||
| Sentiment analysis | ||
| Competitive benchmarking / Share of voice | ||
| Actionable recommendations | ||
| Historical tracking and trends | ||
| Daily data refresh | ||
| CSV exports | ||
| API access | ||
| Looker Studio connector | ||
| Automated reporting | ||
| Keyword research | ||
| Multi-country support | ||
| Multi-language support | ||
| AI crawler/bot analytics | ||
| Team collaboration / Workspaces | ||
| Free plan available | ||
| Website/technical audit | ||
| SERP features tracking (universal search features) | ||
| AI brand visibility reports with competitive focus |
Pricing Analysis
Knowatoa is more affordable at $59/month, offering a 320.00 dollars savings compared to its competitor.
Pros and Cons
Knowatoa
- Broad coverage (AI Overviews/AI Mode + major chatbots) with multi-locale and multi-language tracking
- Strong GEO focus: competitor insights + citations/sources + sentiment/accuracy
- Solid data layer: exports, scheduled exports, API, Looker Studio, Google Sheets, NinjaCat
- AI Search Console is useful to detect AI-bot crawlability/blocking issues
- Self-serve plans (Starter/Growth) plus Enterprise for custom needs (frequency, integrations, support)
- Can track multiple sites in one account (shared question quota)
- Pricing is built around a "question" quota (you need to design and maintain a good question set)
- Enterprise (starting at $499/mo) is custom: exact scope depends on requirements
- Processed answers/month differs widely by plan—watch this if you need very broad coverage (many questions, languages, locations)
Authoritas
- Broad coverage: traditional SEO platform + AI Overviews/AI Search tracking in one suite
- Public AI Search pricing (clear credit tiers) and self-serve onboarding
- Enterprise-friendly building blocks via API (useful for internal data/BI pipelines)
- Scale/eCommerce-oriented positioning: competitor insights, SERP analysis, recurring monitoring
- Pricing is in GBP and structured as P1/P2/P3 + Enterprise: your starter/standard/pro model can't represent the full pricing matrix perfectly
- AI Search appears credit-based: real cost clarity depends on how many analyses/reports you run
- It's a broad SEO suite: may feel more 'SEO platform' than a pure GEO/LLM tool (potentially heavier onboarding if you only want GEO)
Best Use Cases
Each platform excels in different scenarios:
KnowatoaBest for
- 1SEO/GEO/LLMO: measure visibility + citations in AI Overviews/AI Mode and major chatbots
- 2Competitive intel: track AI rankings, share of voice, and identify competitor gaps
- 3Brand & Comms: monitor sentiment, perception, and factual accuracy in AI answers
- 4Content strategy: discover high-value questions/keywords and prioritize content
- 5Agencies: multi-client workflows (prospect accounts), collaboration, reporting, exports & dashboards
- 6Data teams: connect via API/Looker/Sheets for internal or client dashboards
AuthoritasBest for
- 1SEO teams: track rankings and understand how AI Overviews affect organic visibility
- 2eCommerce: benchmark categories/keywords, spot competitive threats, and prioritize SEO work
- 3Brand/Comms: monitor brand presence/reputation in AI surfaces (Overviews/LLMs) and compare vs competitors
- 4Agencies: deliver recurring SEO + AI visibility reporting as standardized deliverables
- 5Data/RevOps: feed internal dashboards via API (SERP/rank tracking) to automate reporting & alerting
Feature Comparison
| Criteria | Knowatoa | Authoritas |
|---|---|---|
| Free Plan | ||
| Starter Price | $59/mo | $89/mo |
| Standard Price | $199/mo | $229/mo |
| Pro Price | - | $379/mo |
| Number of Features | 20 | 12 |
Conclusion
Both Knowatoa and Authoritas are excellent solutions. Knowatoa is ideal for seo/geo/llmo: measure visibility + citations in ai overviews/ai mode and major chatbots, while Authoritas excels at seo teams: track rankings and understand how ai overviews affect organic visibility. Your choice should depend on your specific needs and budget.
Frequently Asked Questions
Which is better: Knowatoa or Authoritas?
It depends on your specific needs. Knowatoa is better for seo/geo/llmo: measure visibility + citations in ai overviews/ai mode and major chatbots, while Authoritas excels at seo teams: track rankings and understand how ai overviews affect organic visibility. Consider your priorities and budget before making a decision.
Is Knowatoa more expensive than Authoritas?
Knowatoa is more affordable at $59/month, offering a 320.00 dollars savings.
What is the main difference between Knowatoa and Authoritas?
The main difference lies in their focus. Knowatoa offers Citation and source tracking, while Authoritas stands out with Website/technical audit. Knowatoa targets seo/geo/llmo: measure visibility + citations in ai overviews/ai mode and major chatbots, whereas Authoritas is designed for seo teams: track rankings and understand how ai overviews affect organic visibility.
Which one is easier to use for beginners: Knowatoa or Authoritas?
Both platforms are designed to be user-friendly. Knowatoa broad coverage (ai overviews/ai mode + major chatbots) with multi-locale and multi-language tracking, while Authoritas broad coverage: traditional seo platform + ai overviews/ai search tracking in one suite. We recommend trying the free version of each to see which interface suits you better.
Which offers the best value for money: Knowatoa or Authoritas?
Knowatoa offers the most competitive pricing at $59/month. However, the best value depends on which features you actually need. If you require multi-platform ai tracking (chatgpt, perplexity, claude, gemini), Knowatoa might be worth the investment. For multi-platform ai tracking (chatgpt, perplexity, claude, gemini), Authoritas could be the better choice.
Can I switch from Knowatoa to Authoritas easily?
Yes, migrating between Knowatoa and Authoritas is generally possible. Most platforms offer export features that allow you to transfer your data. We recommend exporting your content before switching and checking the import options available on the new platform.
Which is better for small businesses: Knowatoa or Authoritas?
For small businesses, Knowatoa at $59/month is often the most practical choice due to budget constraints. However, Knowatoa excels at seo/geo/llmo: measure visibility + citations in ai overviews/ai mode and major chatbots, while Authoritas is ideal for seo teams: track rankings and understand how ai overviews affect organic visibility. Consider your specific business requirements before deciding.
Are there free alternatives to Knowatoa and Authoritas?
Both Knowatoa and Authoritas offer free plans with limited features. These free versions are great for testing or light usage. For more advanced needs, the paid plans unlock additional features and higher usage limits.
Can I use both Knowatoa and Authoritas together?
Yes, many users combine both tools to leverage their unique strengths. Knowatoa can handle seo/geo/llmo: measure visibility + citations in ai overviews/ai mode and major chatbots, while Authoritas takes care of seo teams: track rankings and understand how ai overviews affect organic visibility. This approach can maximize productivity if budget allows.
What are the pros and cons of Knowatoa compared to Authoritas?
Knowatoa's strengths include broad coverage (ai overviews/ai mode + major chatbots) with multi-locale and multi-language tracking, but it has limitations like pricing is built around a "question" quota (you need to design and maintain a good question set). Authoritas offers broad coverage: traditional seo platform + ai overviews/ai search tracking in one suite, though pricing is in gbp and structured as p1/p2/p3 + enterprise: your starter/standard/pro model can't represent the full pricing matrix perfectly. The best choice depends on which trade-offs matter most to you.
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A GEO / AI Search monitoring tool that automatically tracks brand visibility (mentions, link citations, rankings) across multiple AI platforms, with reporting, exports, and a Looker Studio connector. vs An AI search visibility monitoring and optimization tool that tracks how a brand is mentioned, ranked, cited, and perceived across major AI platforms (AI Overviews/AI Mode, ChatGPT, Perplexity, Claude, Gemini, etc.), with competitor analysis, recommendations, and integrations (exports, API, dashboards).