SE RankingVSHack The SEO
Comparison

SE Ranking vs Hack The SEO: Complete Comparison 2025

Choosing between SE Ranking and Hack The SEO can be challenging. Both are solutions, but they have distinct differences. In this comprehensive comparison, we'll analyze features, pricing, and use cases to help you make the best decision.

Timothé Merle(CEO & Co-Founder)

SE Ranking

An all-in-one SEO suite (rank tracking, audits, backlinks, keyword/competitor research, reporting) that adds GEO/AI Search capabilities through an AI Results Tracker (AI Overviews, AI Mode, ChatGPT) and an AI Search add-on to extend AI results tracking and analysis.

Pricing
Free
Starter: $59/mo
Standard: $109/mo
Pro: $235/mo
Key Features
  • Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini)
  • Google AI Overviews tracking
  • Brand mention tracking

Hack The SEO

An AI-assisted, action-oriented SEO suite: it generates a strategy (topical map), produces optimized content, runs audits (on-page + technical), and provides guided/automatable SEO fixes, with integrations (e.g., Google Search Console, WordPress) and multi-CMS support.

Pricing
Free
Starter: $69/mo
Standard: $119/mo
Pro: $299/mo
Key Features
  • Keyword research
  • AI content writer/generator
  • AI content optimization suggestions

Key Features Comparison

Here's a detailed breakdown of features offered by each platform:

FeatureSE RankingHack The SEO
Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini)
Google AI Overviews tracking
Brand mention tracking
Citation and source tracking
Competitive benchmarking / Share of voice
Automated reporting
Looker Studio connector
API access
Keyword research
Website/technical audit
AI content writer/generator
Free trial available
AI content optimization suggestions
Actionable recommendations
Free plan available
Topical Map / semantic strategy generation (topic-based content plan)
SEO "NLP" editor / Advanced Writing (SERP scraping, scoring, real-time optimization help)
SEO audit + "AI Fixes" (technical issue detection + suggested fixes)
"One-click" workflow to detect -> fix -> deploy optimizations
Google Search Console integration + AI overview of GSC data
WordPress integration (simplified publishing/deployment)
Multi-CMS support: WordPress, Shopify, Webflow, Wix…
Multi-site / multi-project management (sites per plan)
"AI + Human (Managed)" offering with a project lead

Pricing Analysis

SE Ranking is more affordable at $235/month, offering a 64.00 dollars savings compared to its competitor.

Pros and Cons

SE Ranking

Pros
  • Full-stack: classic SEO + GEO/AI Search layer in one platform
  • AI Overviews + AI Mode tracking with source/citation analysis and organic comparison
  • Strong add-on ecosystem (AI Search, Content, Local, API) to scale by needs
  • Reporting integrations (Looker Studio) helpful for agencies/clients
Cons
  • Config-based pricing (keywords/limits/add-ons): real cost can vary a lot with usage
  • Content features (AI Writer / Content Marketing) depend on add-ons or tier limits
  • SEO-suite approach: if you want only pure GEO, it may feel broader than needed

Hack The SEO

Pros
  • Action-oriented positioning (strategy + content + audits + fixes) rather than just data
  • Clear bundle for scaling content production (topical map + article generation)
  • Strong audit layer (on-page + technical audit with AI-driven fixes)
  • Useful integrations (Google Search Console, WordPress) and multi-CMS compatibility
  • Managed option (AI + human) if you want to outsource part of execution
Cons
  • Your `pricing` model can't represent the monthly vs yearly mix well: pricing also shows annual options and varying quotas
  • Very "generation + automation" oriented: output quality depends on setup (topical map, briefs, human review)
  • Limits (articles, research runs, sites, audited pages) can become the main constraint as you scale

Best Use Cases

Each platform excels in different scenarios:

SE Ranking
Best for

  • 1SMB / in-house SEO: run SEO and track AI visibility (AIO/AI Mode/ChatGPT)
  • 2Agencies: client reporting (Looker Studio), multi-project workflows, competitor tracking
  • 3GEO/LLMO: identify cited sources in AI Overviews/AI Mode and adapt content strategy
  • 4Data teams: integrate via API for internal dashboards and automated workflows
  • 5Local SEO: combine local tooling with AI visibility monitoring per market

Hack The SEO
Best for

  • 1SMBs / growing sites: generate a semantic strategy + produce SEO content quickly
  • 2Lean consultants/agencies: scale audits + recommendations + content production
  • 3Content teams: move from keyword research to briefs + optimized articles (with NLP editor)
  • 4Pragmatic technical SEO: detect technical issues and apply guided fixes
  • 5GSC-driven prioritization: use Search Console data with an AI overview to focus efforts

Feature Comparison

CriteriaSE RankingHack The SEO
Free Plan
Starter Price$59/mo$69/mo
Standard Price$109/mo$119/mo
Pro Price$235/mo$299/mo
Number of Features1215

Conclusion

Both SE Ranking and Hack The SEO are excellent solutions. SE Ranking is ideal for smb / in-house seo: run seo and track ai visibility (aio/ai mode/chatgpt), while Hack The SEO excels at smbs / growing sites: generate a semantic strategy + produce seo content quickly. Your choice should depend on your specific needs and budget.

Frequently Asked Questions

Which is better: SE Ranking or Hack The SEO?

It depends on your specific needs. SE Ranking is better for smb / in-house seo: run seo and track ai visibility (aio/ai mode/chatgpt), while Hack The SEO excels at smbs / growing sites: generate a semantic strategy + produce seo content quickly. Consider your priorities and budget before making a decision.

Is SE Ranking more expensive than Hack The SEO?

SE Ranking is more affordable at $235/month, offering a 64.00 dollars savings.

What is the main difference between SE Ranking and Hack The SEO?

The main difference lies in their focus. SE Ranking offers Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini), while Hack The SEO stands out with AI content optimization suggestions. SE Ranking targets smb / in-house seo: run seo and track ai visibility (aio/ai mode/chatgpt), whereas Hack The SEO is designed for smbs / growing sites: generate a semantic strategy + produce seo content quickly.

Which one is easier to use for beginners: SE Ranking or Hack The SEO?

Both platforms are designed to be user-friendly. SE Ranking full-stack: classic seo + geo/ai search layer in one platform, while Hack The SEO action-oriented positioning (strategy + content + audits + fixes) rather than just data. We recommend trying the free version of each to see which interface suits you better.

Which offers the best value for money: SE Ranking or Hack The SEO?

SE Ranking offers the most competitive pricing at $235/month. However, the best value depends on which features you actually need. If you require multi-platform ai tracking (chatgpt, perplexity, claude, gemini), SE Ranking might be worth the investment. For keyword research, Hack The SEO could be the better choice.

Can I switch from SE Ranking to Hack The SEO easily?

Yes, migrating between SE Ranking and Hack The SEO is generally possible. Most platforms offer export features that allow you to transfer your data. We recommend exporting your content before switching and checking the import options available on the new platform.

Which is better for small businesses: SE Ranking or Hack The SEO?

For small businesses, SE Ranking at $235/month is often the most practical choice due to budget constraints. However, SE Ranking excels at smb / in-house seo: run seo and track ai visibility (aio/ai mode/chatgpt), while Hack The SEO is ideal for smbs / growing sites: generate a semantic strategy + produce seo content quickly. Consider your specific business requirements before deciding.

Are there free alternatives to SE Ranking and Hack The SEO?

Both SE Ranking and Hack The SEO offer free plans with limited features. These free versions are great for testing or light usage. For more advanced needs, the paid plans unlock additional features and higher usage limits.

Can I use both SE Ranking and Hack The SEO together?

Yes, many users combine both tools to leverage their unique strengths. SE Ranking can handle smb / in-house seo: run seo and track ai visibility (aio/ai mode/chatgpt), while Hack The SEO takes care of smbs / growing sites: generate a semantic strategy + produce seo content quickly. This approach can maximize productivity if budget allows.

What are the pros and cons of SE Ranking compared to Hack The SEO?

SE Ranking's strengths include full-stack: classic seo + geo/ai search layer in one platform, but it has limitations like config-based pricing (keywords/limits/add-ons): real cost can vary a lot with usage. Hack The SEO offers action-oriented positioning (strategy + content + audits + fixes) rather than just data, though your `pricing` model can't represent the monthly vs yearly mix well: pricing also shows annual options and varying quotas. The best choice depends on which trade-offs matter most to you.

Related Articles