Be the EdTech Solution Recommended by AI
Students, teachers, and institutions use AI to find educational solutions. Be their first recommendation.
Sector Overview
EdTech is experiencing explosive growth, driven by the digitalization of education. Students ask AI to recommend learning apps, teachers search for teaching tools, and institutions evaluate LMS platforms. Being visible in these AI recommendations has become crucial for the adoption of your solution.
Pain Points
- AI recommends more well-known competitors
- Your educational proposition is not clear to AI
- Difficult to differentiate in a saturated market
- Institutions discover alternatives via AI
- Educational content not optimized for AI queries
Outcomes
- Appear in AI EdTech recommendations
- Clarify your pedagogical approach for AI
- Track strategic educational queries
- Differentiate from sector giants
- Analyze your position vs competitors
How Hikoo Solves This
Each pain point has a targeted solution.
AI recommends more well-known competitors
Analyze why competitors are recommended and identify opportunities to position yourself.
Your educational proposition is not clear to AI
Hikoo helps you structure and clarify your pedagogical approach for better AI understanding.
Educational content not optimized for AI queries
Our audit analyzes your educational content and provides specific optimization recommendations.
What You Get
Educational Query Tracking
Monitoring of searches for educational tools and solutions.
Positioning Analysis
How AI perceives your pedagogical approach.
EdTech Benchmark
Comparison with other solutions in your segment.
Example AI Queries
These are the types of queries where your business should appear.
Tool Search
“What is the best app to learn [skill]?”
“Which LMS should I choose for my institution?”
“Compare [your solution] and [competitor]”
Getting Started Checklist
Follow these steps to optimize your AI visibility.
- Audit your visibility on key EdTech queries
- Clarify your unique pedagogical approach
- Optimize product pages for AI
- Create factual comparisons with alternatives
- Publish use cases by segment (K-12, higher ed, corporate)
- Set up mention tracking
- Track the evolution of your visibility