Back to Use Cases
GEO for Professional Services
ServicesConsultingLegal

Be the Firm Recommended by AI

Companies ask AI to recommend consultants, lawyers, and accountants. Make sure it is your firm.

Sector Overview

Professional services (consulting, accounting, legal, audit) are experiencing accelerated digital transformation. Business decision-makers increasingly use AI to identify service providers, compare offerings, and validate their choices. For a firm, being visible in these AI recommendations can generate a steady flow of qualified leads.

Challenges

Pain Points

  • AI recommends large firms rather than yours
  • Your niche expertise is not visible to AI
  • Difficult to differentiate against established players
  • Traditional word-of-mouth is no longer enough
  • Professional content not optimized for AI
Benefits

Outcomes

  • Appear in service provider recommendations
  • Highlight your niche expertise
  • Generate leads via AI recommendations
  • Differentiate from large firms
  • Analyze your visibility by area of expertise

How Hikoo Solves This

Each pain point has a targeted solution.

Problem

AI recommends large firms rather than yours

Hikoo Solution

Identify niches where you can outperform large players and optimize your presence on these queries.

Problem

Your niche expertise is not visible to AI

Hikoo Solution

Hikoo helps you structure your content so AI understands and recommends your specific expertise.

Problem

Difficult to differentiate against established players

Hikoo Solution

Analyze how you are perceived compared to competitors and get recommendations to stand out.

Deliverables

What You Get

Daily refresh

Professional Query Tracking

Monitoring of service provider searches in your domain.

Weekly refresh

Expertise Analysis

How AI perceives your areas of competence.

Weekly refresh

Sector Benchmark

Comparison with other firms in your market.

Example AI Queries

These are the types of queries where your business should appear.

Provider Search

Which consulting firm do you recommend for [domain]?

Best lawyer specialized in [law] in [city]

Accountant for tech startup

Getting Started Checklist

Follow these steps to optimize your AI visibility.

  • Audit your visibility on queries in your expertise
  • Clarify your areas of specialization
  • Publish case studies and client testimonials
  • Optimize service pages for AI
  • Highlight your certifications and accreditations
  • Set up mention tracking
  • Regularly analyze local and sector competition

Frequently Asked Questions