Authoritas vs SearchBooster: Complete Comparison 2025
Choosing between Authoritas and SearchBooster can be challenging. Both are solutions, but they have distinct differences. In this comprehensive comparison, we'll analyze features, pricing, and use cases to help you make the best decision.
A full SEO platform (global rank tracking, keyword research, technical audits, competitor benchmarking) plus an 'AI Search' layer to monitor brand visibility in Google AI Overviews and across multiple AI engines/LLMs. Also offers SERP/rank-tracking APIs for programmatic use.
- Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini)
- Google AI Overviews tracking
- Brand mention tracking
A 360° digital agency (SEO, paid ads, social media, branding, website creation/redesign, content production) that also promotes GEO optimization (visibility in ChatGPT / Perplexity / Google AI Overviews). It's primarily a service offering (audit + execution), not a self-serve SaaS product.
- Website/technical audit
- AI content optimization suggestions
- Automated reporting
Key Features Comparison
Here's a detailed breakdown of features offered by each platform:
| Feature | Authoritas | SearchBooster |
|---|---|---|
| Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini) | ||
| Google AI Overviews tracking | ||
| Brand mention tracking | ||
| Competitive benchmarking / Share of voice | ||
| Keyword research | ||
| Website/technical audit | ||
| Multi-country support | ||
| Daily data refresh | ||
| API access | ||
| Free plan available | ||
| SERP features tracking (universal search features) | ||
| AI brand visibility reports with competitive focus | ||
| AI content optimization suggestions | ||
| Automated reporting | ||
| Free trial available | ||
| ROI-driven full digital services (SEO, paid ads, social media, branding/visual identity, web development, content production) | ||
| Website creation/redesign for corporate & e-commerce sites (WordPress, etc.) | ||
| All-in SEO subscriptions (content, backlinks, technical) positioned for long-term growth | ||
| GEO services: content optimization to be cited in ChatGPT / Perplexity / Google AI Overviews | ||
| SEO + GEO approach (GEO positioned as complementary to SEO) | ||
| All-in-one marketing hub (SeoSamba MOS): email, social, blog & SEO in a single dashboard | ||
| Blog & PR distribution tooling (publishing/distribution) | ||
| Online reputation/reviews management (SeoSamba tool) | ||
| Website rental offer for corporate/e-commerce sites advertised "from €50/month (excl. tax)" |
Pricing Analysis
SearchBooster is more affordable at $50/month, offering a 329.00 dollars savings compared to its competitor.
Pros and Cons
Authoritas
- Broad coverage: traditional SEO platform + AI Overviews/AI Search tracking in one suite
- Public AI Search pricing (clear credit tiers) and self-serve onboarding
- Enterprise-friendly building blocks via API (useful for internal data/BI pipelines)
- Scale/eCommerce-oriented positioning: competitor insights, SERP analysis, recurring monitoring
- Pricing is in GBP and structured as P1/P2/P3 + Enterprise: your starter/standard/pro model can't represent the full pricing matrix perfectly
- AI Search appears credit-based: real cost clarity depends on how many analyses/reports you run
- It's a broad SEO suite: may feel more 'SEO platform' than a pure GEO/LLM tool (potentially heavier onboarding if you only want GEO)
SearchBooster
- Done-for-you approach: audit + execution (content/tech/links/websites) if you want to outsource
- Covers SEO + GEO + dev + branding + ads (handy if you want one partner)
- Includes a marketing hub angle (SeoSamba) with automated reporting and reputation tooling to centralize actions
- Not a self-serve GEO SaaS: less suited if you want a plug-and-play dashboard for continuous prompt monitoring
- SEO/GEO pricing is mostly quote-based (scope dependent), so price comparisons are harder beyond the "website rental" offer
- Value depends on agency execution and ongoing follow-through, not just automation
Best Use Cases
Each platform excels in different scenarios:
AuthoritasBest for
- 1SEO teams: track rankings and understand how AI Overviews affect organic visibility
- 2eCommerce: benchmark categories/keywords, spot competitive threats, and prioritize SEO work
- 3Brand/Comms: monitor brand presence/reputation in AI surfaces (Overviews/LLMs) and compare vs competitors
- 4Agencies: deliver recurring SEO + AI visibility reporting as standardized deliverables
- 5Data/RevOps: feed internal dashboards via API (SERP/rank tracking) to automate reporting & alerting
SearchBoosterBest for
- 1SMBs: outsource SEO/ads/social + website creation/redesign with a single partner
- 2Brands that want to start GEO via an agency (optimize content to be cited by AI engines)
- 3Marketing teams that want to centralize email/social/blog/SEO via a hub (SeoSamba) + reporting
- 4Businesses needing a turnkey rented website offer (from €50/month excl. tax)
Feature Comparison
| Criteria | Authoritas | SearchBooster |
|---|---|---|
| Free Plan | ||
| Starter Price | $89/mo | $50/mo |
| Standard Price | $229/mo | - |
| Pro Price | $379/mo | - |
| Number of Features | 12 | 13 |
Conclusion
Both Authoritas and SearchBooster are excellent solutions. Authoritas is ideal for seo teams: track rankings and understand how ai overviews affect organic visibility, while SearchBooster excels at smbs: outsource seo/ads/social + website creation/redesign with a single partner. Your choice should depend on your specific needs and budget.
Frequently Asked Questions
Which is better: Authoritas or SearchBooster?
It depends on your specific needs. Authoritas is better for seo teams: track rankings and understand how ai overviews affect organic visibility, while SearchBooster excels at smbs: outsource seo/ads/social + website creation/redesign with a single partner. Consider your priorities and budget before making a decision.
Is Authoritas more expensive than SearchBooster?
SearchBooster is more affordable at $50/month, offering a 329.00 dollars savings.
What is the main difference between Authoritas and SearchBooster?
The main difference lies in their focus. Authoritas offers Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini), while SearchBooster stands out with AI content optimization suggestions. Authoritas targets seo teams: track rankings and understand how ai overviews affect organic visibility, whereas SearchBooster is designed for smbs: outsource seo/ads/social + website creation/redesign with a single partner.
Which one is easier to use for beginners: Authoritas or SearchBooster?
Both platforms are designed to be user-friendly. Authoritas broad coverage: traditional seo platform + ai overviews/ai search tracking in one suite, while SearchBooster done-for-you approach: audit + execution (content/tech/links/websites) if you want to outsource. We recommend trying the free version of each to see which interface suits you better.
Which offers the best value for money: Authoritas or SearchBooster?
SearchBooster offers the most competitive pricing at $50/month. However, the best value depends on which features you actually need. If you require multi-platform ai tracking (chatgpt, perplexity, claude, gemini), Authoritas might be worth the investment. For website/technical audit, SearchBooster could be the better choice.
Can I switch from Authoritas to SearchBooster easily?
Yes, migrating between Authoritas and SearchBooster is generally possible. Most platforms offer export features that allow you to transfer your data. We recommend exporting your content before switching and checking the import options available on the new platform.
Which is better for small businesses: Authoritas or SearchBooster?
For small businesses, SearchBooster at $50/month is often the most practical choice due to budget constraints. However, Authoritas excels at seo teams: track rankings and understand how ai overviews affect organic visibility, while SearchBooster is ideal for smbs: outsource seo/ads/social + website creation/redesign with a single partner. Consider your specific business requirements before deciding.
Are there free alternatives to Authoritas and SearchBooster?
Both Authoritas and SearchBooster offer free plans with limited features. These free versions are great for testing or light usage. For more advanced needs, the paid plans unlock additional features and higher usage limits.
Can I use both Authoritas and SearchBooster together?
Yes, many users combine both tools to leverage their unique strengths. Authoritas can handle seo teams: track rankings and understand how ai overviews affect organic visibility, while SearchBooster takes care of smbs: outsource seo/ads/social + website creation/redesign with a single partner. This approach can maximize productivity if budget allows.
What are the pros and cons of Authoritas compared to SearchBooster?
Authoritas's strengths include broad coverage: traditional seo platform + ai overviews/ai search tracking in one suite, but it has limitations like pricing is in gbp and structured as p1/p2/p3 + enterprise: your starter/standard/pro model can't represent the full pricing matrix perfectly. SearchBooster offers done-for-you approach: audit + execution (content/tech/links/websites) if you want to outsource, though not a self-serve geo saas: less suited if you want a plug-and-play dashboard for continuous prompt monitoring. The best choice depends on which trade-offs matter most to you.
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