Profound vs Goodie: Complete Comparison 2025
Choosing between Profound and Goodie can be challenging. Both are solutions, but they have distinct differences. In this comprehensive comparison, we'll analyze features, pricing, and use cases to help you make the best decision.
An enterprise-focused GEO / Answer Engine Optimization platform that measures how a brand shows up in AI answers (visibility, share of voice, sentiment, citations), surfaces opportunities (high-volume prompts, influential sources), and helps create/optimize AI-ready content through workflows and automation.
- Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini)
- Google AI Overviews tracking
- Brand mention tracking
Goodie is an AEO/GEO (Answer Engine Optimization) platform that helps teams measure and improve brand visibility, citations, and sentiment across AI answer engines (ChatGPT, Gemini, Perplexity, Claude, etc.), with an action/recommendation layer plus traffic & attribution modules.
- Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini)
- AI visibility score/metrics
- Sentiment analysis
Key Features Comparison
Here's a detailed breakdown of features offered by each platform:
| Feature | Profound | Goodie |
|---|---|---|
| Multi-platform AI tracking (ChatGPT, Perplexity, Claude, Gemini) | ||
| Google AI Overviews tracking | ||
| Brand mention tracking | ||
| Citation and source tracking | ||
| AI visibility score/metrics | ||
| Sentiment analysis | ||
| Competitive benchmarking / Share of voice | ||
| Actionable recommendations | ||
| AI content optimization suggestions | ||
| Historical tracking and trends | ||
| CSV exports | ||
| AI crawler/bot analytics | ||
| Team collaboration / Workspaces | ||
| SSO / Enterprise security | ||
| Free plan available | ||
| AI content writer/generator | ||
| Multi-country support | ||
| Multi-language support | ||
| Topic Explorer: AI query volume, 6-month trends, model distribution | ||
| Traffic & Attribution: GA4 integration + conversions/revenue tracking | ||
| AI Shopping: product visibility & competitor movement (ChatGPT + Rufus) |
Pricing Analysis
Profound is more affordable at $99/month, offering a 396.00 dollars savings compared to its competitor.
Pros and Cons
Profound
- Very complete stack: analytics (visibility/citations/sentiment) + demand (Prompt Volumes) + crawl/attribution (Agent Analytics) + content ops (Workflows)
- Broad multi-engine coverage with data captured from real front-end experiences
- Strong enterprise posture (SOC2, SSO, support) and ability to track many engines / multiple entities on Enterprise
- Action-oriented: insights plus integrated content creation/optimization tooling
- Historically enterprise-leaning positioning: access can be more sales-led depending on context
- Starter/Growth are tightly scoped around prompt counts and platform coverage
- If you only need basic prompt tracking, the platform may be broader than necessary
Goodie
- Broad LLM/engine coverage (ChatGPT, Perplexity, Gemini, Claude, etc.)
- Combines monitoring + attribution (ROI) + action layer (recommendations/optimizations)
- Advanced modules (crawler/agent analytics, AI shopping) valuable for SEO/data and eCommerce teams
- Mid-market/enterprise pricing: higher entry cost
- Team/Enterprise plans are custom (less self-serve)
- Usage limits (responses/citations, countries/languages, seats) depend on the plan
Best Use Cases
Each platform excels in different scenarios:
ProfoundBest for
- 1GEO / LLMO: track visibility, SOV, sentiment, and citations across multiple answer engines
- 2Content teams: create and optimize citation-winning content via templates + workflows
- 3PR & Brand: monitor perception/accuracy and narratives associated with the brand
- 4Tech/SEO: diagnose AI crawlability, understand AI-driven traffic impact, and prioritize fixes
- 5E-commerce: improve product presence in ChatGPT Shopping (placement, attributes, sentiment)
- 6Enterprise: governance, security (SSO/SOC2), dedicated support, and expanded coverage (10 platforms)
GoodieBest for
- 1CMO/SEO: track and improve brand presence in AI answers
- 2Content/editorial: prioritize high-intent AI topics and close content gaps
- 3Growth/RevOps: connect AI mentions -> traffic, conversions, revenue (GA4)
- 4PR/Brand: monitor sentiment and brand narrative in LLM responses
- 5eCommerce: optimize product visibility in ChatGPT/Rufus and other shopping agents
Feature Comparison
| Criteria | Profound | Goodie |
|---|---|---|
| Free Plan | ||
| Starter Price | $99/mo | $295/mo |
| Standard Price | $399/mo | - |
| Pro Price | - | $495/mo |
| Number of Features | 15 | 12 |
Conclusion
Both Profound and Goodie are excellent solutions. Profound is ideal for geo / llmo: track visibility, sov, sentiment, and citations across multiple answer engines, while Goodie excels at cmo/seo: track and improve brand presence in ai answers. Your choice should depend on your specific needs and budget.
Frequently Asked Questions
Which is better: Profound or Goodie?
It depends on your specific needs. Profound is better for geo / llmo: track visibility, sov, sentiment, and citations across multiple answer engines, while Goodie excels at cmo/seo: track and improve brand presence in ai answers. Consider your priorities and budget before making a decision.
Is Profound more expensive than Goodie?
Profound is more affordable at $99/month, offering a 396.00 dollars savings.
What is the main difference between Profound and Goodie?
The main difference lies in their focus. Profound offers Google AI Overviews tracking, while Goodie stands out with AI content writer/generator. Profound targets geo / llmo: track visibility, sov, sentiment, and citations across multiple answer engines, whereas Goodie is designed for cmo/seo: track and improve brand presence in ai answers.
Which one is easier to use for beginners: Profound or Goodie?
Both platforms are designed to be user-friendly. Profound very complete stack: analytics (visibility/citations/sentiment) + demand (prompt volumes) + crawl/attribution (agent analytics) + content ops (workflows), while Goodie broad llm/engine coverage (chatgpt, perplexity, gemini, claude, etc.). We recommend trying the free version of each to see which interface suits you better.
Which offers the best value for money: Profound or Goodie?
Profound offers the most competitive pricing at $99/month. However, the best value depends on which features you actually need. If you require multi-platform ai tracking (chatgpt, perplexity, claude, gemini), Profound might be worth the investment. For multi-platform ai tracking (chatgpt, perplexity, claude, gemini), Goodie could be the better choice.
Can I switch from Profound to Goodie easily?
Yes, migrating between Profound and Goodie is generally possible. Most platforms offer export features that allow you to transfer your data. We recommend exporting your content before switching and checking the import options available on the new platform.
Which is better for small businesses: Profound or Goodie?
For small businesses, Profound at $99/month is often the most practical choice due to budget constraints. However, Profound excels at geo / llmo: track visibility, sov, sentiment, and citations across multiple answer engines, while Goodie is ideal for cmo/seo: track and improve brand presence in ai answers. Consider your specific business requirements before deciding.
Are there free alternatives to Profound and Goodie?
Both Profound and Goodie offer free plans with limited features. These free versions are great for testing or light usage. For more advanced needs, the paid plans unlock additional features and higher usage limits.
Can I use both Profound and Goodie together?
Yes, many users combine both tools to leverage their unique strengths. Profound can handle geo / llmo: track visibility, sov, sentiment, and citations across multiple answer engines, while Goodie takes care of cmo/seo: track and improve brand presence in ai answers. This approach can maximize productivity if budget allows.
What are the pros and cons of Profound compared to Goodie?
Profound's strengths include very complete stack: analytics (visibility/citations/sentiment) + demand (prompt volumes) + crawl/attribution (agent analytics) + content ops (workflows), but it has limitations like historically enterprise-leaning positioning: access can be more sales-led depending on context. Goodie offers broad llm/engine coverage (chatgpt, perplexity, gemini, claude, etc.), though mid-market/enterprise pricing: higher entry cost. The best choice depends on which trade-offs matter most to you.
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